If you’ve ever dieted to lose weight only to gain it back—or worse—you’re not alone. Yo-yo dieting, also known as weight cycling, is the phenomenon that occurs when people repeatedly lose weight on restrictive diets, only to regain it later. Beyond the frustration and feelings of failure it generates, yo-yo dieting poses dangers for your health. In this blog, I look at why yo-yo dieting happens, how to recognise the trap, the risks it poses, why it's not your fault you're caught in it, and how to break free from the cycle for good.
Diets promise quick results rather than sustainable solutions. Most diets are based on restriction—whether it’s cutting calories, reducing fat or carbs, or relying on one food groups. While they may provide a temporary fix, they fail to address the real issues.
Albert Einstein famously said, “The definition of insanity is doing the same thing over and over and expecting a different result.” Yet this is what the diet industry encourages—trying new versions of the same failed approach. Switching to a different diet isn’t the answer as that's repeating the same deprivation pattern.
Yo-yo dieting is a subtle problem, but there are clear signs you might be stuck in this cycle:
The problem isn’t you—it’s the dieting culture itself. Diets are designed for short-term results, they promise weight loss miracles in a short period of time, not long-term health or personal empowerment.
Yo-yo dieting isn’t just frustrating—it’s dangerous for your health. Some of the key risks are:
The diet industry thrives on repeat customers. It’s built to make you believe that the problem lies with you, not the diet. But here’s the truth: Diets don’t work because they’re not designed to work long-term.
Restrictive programs ignore the root causes of weight struggles, like work cultures, stress, environmental triggers, lifestyle factors, manufactured foods, and most importantly your relationship with food. Diet programmes may promise weight loss of x pounds over y time, but they never tell you how long their clients kept the weight off. Apart from the fact they don't monitor that, lasting change doesn’t come from following someone else's set of rules.
The key to escaping the yo-yo dieting cycle is breaking the pattern of doing the same thing over and over—like trying a new diet. These are my top tips to long-term weight loss:
Yo-yo dieting isn’t your fault, but staying in the cycle now you know how it works is a choice. You have the power to stop your dieting habit and choose to start thriving instead.
Imagine a life where food doesn’t control you, where your body feels strong and supported, and where you’re empowered to make choices that honour your health and happiness. That’s the life you deserve—and it’s possible when you stop doing what got you here and start creating a new way forward.
If you’re ready to escape the dieting trap for good, I invite you to explore The Mindset Diet book and programme. Together, we can break the cycle and help you achieve lasting change.
Let’s rewrite your story. It starts here.
Photo by Eric Prouzet on Unsplash
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